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Aldi's air refreshers range
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Aldi's air refreshers range

The design of the Mr. Fresh range of air fresheners for Aldi supermarkets is based on illustrating the aromatic components of each of the perfumes that make it up. A composition is created in the form of bouquets with a dominant colour that together with the spray head helps the distinction of the six varieties. These vegetal motifs stand out against a mostly white background that creates a perception of cleanliness and lightness.


Ambientadores Aldi, Packaging

Sophisticated perfumes air refreshers

Sophisticated perfumes air refreshers

The profile of the perfumes that diffuse both sprays is of the type capable of defining spaces with a marked personality creating sophisticated environments. In the same way that the complexity of its perfumes is not described from its composition or ingredients, neither is it so in terms of its visual conception or design, which uses suggestive and evocative images to express its aromatic richness, intensity and character.


Ambientadores Aldi, Packaging

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